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There Are No “New” Methods for Marketing Your Business

The methodical approach to marketing remains the same since the dawn of the advertising age. You develop a product, research the demand, define your […]

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How to Avoid a Benefit Barrage Backfire

  If you’ve been a loyal reader of our Bent Business Babble, then you already understand the importance of clearly identifying the benefits associated […]

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How to Spread Your Message like A Cold Sore without Busting Your Budget

If you worry about how much something will cost…you’ll be broke faster than Flava Flav in a jewelry store that sells clocks! An idea […]

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How Lowering Prices Could Cripple Your Business

It sounded like a great idea at the time, but it could be the worst decision you’ve ever made! Prices can either make us […]

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The Lost Art of Bartering: How to Build a Business without Spending a Dime

Way before the almighty dollar became the exclusive exchange note for goods and services, bartering was the most popular method of doing business. Fast […]

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