A cheap lesson to learn…an expensive one to forget!
The famed leader of the Ritz-Carlton hotel chain Horst Schulze was quoted as saying, “It is about focusing on you, the guest. We want […]Read More
How to sell to a grandma with a key chain and a Flyers jersey
What do you have in common with your customer? The answer to this question will reveal a sales and marketing tactic often missed by […]Read More