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Reel in repeat customers just by saying “Happy Birthday!”

Everyone has a birthday…even your customers. But I am willing to bet that you’re missing out on one of the greatest chances to not […]

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5 Lies we tell ourselves when our business starts to fail

It happens to every entrepreneur at least once. Business is a fickle thing. First, an idea is hatched. A passion is ignited that leads […]

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7 quick tips to writing a bad-ass sales letter

Does snail mail still work? With the ever-growing mass of junk email recipients are receiving these days, the traditional sales letter is making a […]

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How to get sponsors for your event: 5 “MUST HAVES” Checklist

Are you looking to plan an event this year? OK. Let me rephrase that question…If you’re going to launch an event this year, who […]

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Email Tip #2: Signature Blocks

What does your email signature block look like? If you’re like most people, you’re sticking with the widely accepted; first name, middle initial, last […]

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