sales

How to defeat purchase resistance by promoting long-term value

Are you creating advertising that emphasizes the long-term value of your product or service? With more and more families experiencing financial hardship these days, […]

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How to create a video to promote your stuff

Want to make a video to promote your next big event, brand new business or latest product launch? Sure! Who doesn’t?! But there always […]

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How to sell to a grandma with a key chain and a Flyers jersey

What do you have in common with your customer? The answer to this question will reveal a sales and marketing tactic often missed by […]

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Getting Your Business Recognized: 5 Ways to Speed Up the Process!

I live in a town of approximately 28,000 people. Clinton, IA, nestled right along the eastern edge of the state along the Mississippi River, […]

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Will it go viral? The truth behind your promotional video

Have you heard of the term “viral?” Sure you have! It’s usually used in conjunction with a slick video on YouTube or a highly […]

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