copy

7 quick tips to writing a bad-ass sales letter

Does snail mail still work? With the ever-growing mass of junk email recipients are receiving these days, the traditional sales letter is making a […]

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What baby ducklings can teach us about marketing

Ducklings learn how to survive by imitating the actions of their mothers. Learning through the process of imitation is nothing new. I myself learn […]

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How to promote The Big Earl (Details Inside)

“Without promotion, something terrible happens… nothing!” ~P. T. Barnum P.T. Barnum worked to promote his endeavors in a way no person could ignore. Whether […]

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Truthful selling: 4 trust-building copywriting tactics

“So how do I know that what you are telling me is true?” I am sure you’ve wanted to yell that same question at […]

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The Truth About How I Write Ads

Do you recall the last time you started talking about your business, and the enthusiasm was raining out of your pores as others sat […]

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